A strong thesis statement expresses one main idea. Readers need to be able to see that your paper has one main point. If your thesis statement expresses more than one idea, then you might confuse your readers about the subject of your paper. For example: Companies need to exploit the marketing potential of the Internet, and Web pages can provide both advertising and customer support. This is a weak thesis statement because the reader can’t decide whether the paper is about marketing on the Internet or Web pages. To revise the thesis, the relationship between the two ideas needs to become more clear. One way to revise the thesis would be to write: Because the Internet is filled with tremendous marketing potential, companies should exploit this potential by using Web pages that offer both advertising and customer support. This is a strong thesis because it shows that the two ideas are related. Hint: a great many clear and engaging thesis statements contain words like because, since, so, although, unless, and however.
Is your thesis statement clear? Your thesis statement is no exception to your writing: it needs to be as clear as possible. By being as clear as possible in your thesis statement, you will make sure that your reader understands exactly what you mean. Tip: In order to be as clear as possible in your writing: Unless you're writing a technical report, avoid technical language. Always avoid jargon, unless you are confident your audience will be familiar with it. Avoid vague words such as "interesting," "negative," "exciting," "unusual," and "difficult." Avoid abstract words such as "society," "values," or "culture."
© 2015 - 2018 Skatearea - All Rights Reserved